Visitor appetite for FIT Show at record high

FIT Show will return to the NEC Birmingham from Sunday September 26 - 28, 2021

FIT Show organisers have announced that its visitor pre registration numbers are tracking at 130 percent above the figures for the same period in the campaign for its 2019 event.

The announcement follows the easing of lockdown restrictions across the UK, with the country entering the penultimate phase of the UK Government’s ‘roadmap to recovery’, which is on track to culminate with the lifting of all restrictions from June 21st.

FIT Show will return to the NEC Birmingham from Sunday September 26 – 28, 2021. The event, which is free to attend, will see over 200 brands from the home improvement industry showcase the very latest products on the market for the first time since 2019.

Organisers of the UK’s number one event for the glass and glazing industry are working hard behind the scenes to ensure that it makes a triumphant return in September.

Nickie West, FIT Show event director, said, “Our visitor pre registration data is a key indicator that people are ready to get back to face-to-face business, but, most importantly, that they are ready to get back to FIT Show.

“After a very difficult year, it’s time to dust ourselves off, get back out there and build back stronger. We are pulling out all of the stops to ensure that FIT Show delivers a safe and successful platform for our industry to get back to doing what it does best.

“The new Sunday opening is a further opportunity for visitors to attend the show without the need to take time off the tools or out from the office by making a weekend visit. The uplift in early pre registration data has been positively impacted by this.”

FIT Show’s record visitor registrations follow hot on the heels of April becoming its biggest month for exhibitor sign ups since January. The latest brands to join the line-up are listed on the FIT Show website.

Nickie West added, “For many, FIT Show is the first opportunity to see, touch and compare the latest products on the market side-by-side. Our exhibitors are already reporting that there will be more new products and innovations on display than any previous FIT Show. It’s an exciting time for the whole industry as we work towards reconnecting face-to-face.

“We’ve got so much to look forward to, and with the Government’s new ‘super deduction’ allowing companies to benefit from huge tax savings on new plant and machinery assets, there are more reasons than ever to visit FIT Show and make those all important purchases.

“We have been encouraged by the uplift in visitor pre-registration, which places us over 130 percent ahead of where we usually are at this point in our campaign. With the successful rollout of UK pilot events of all sizes – with zero social distancing – and more than 50 scheduled events at the NEC before FIT Show, we’ve got every reason to plan ahead with confidence.”

FIT Show is the UK’s number one, award-winning showcase for the glass, glazing, window, door, hardware and components industry. FIT Show will return to the NEC 26 – 28 September 2021, Halls 17, 18 & 19.