UK-based glass manufacturer Beatson Clark has expanded its general sale range with a newly optimised selection of lightweighted food jars.
The company’s popular panelled jars have been redesigned as part of its new Optima light weight range, using less glass without compromising on strength, durability or visual appeal.
To give brands even greater flexibility, Beatson Clark’s design team has also created a deep twist off (DTO) neck finish version of each lightweighted jar, providing the premium closure many brand owners prefer, while ensuring the designs remain carefully weight optimised. This dual approach offers food producers a broader choice of cost-efficient, lighter weight jars that still deliver a high quality, premium aesthetic.
“We decided to create these jars as we have witnessed a resurgence in the popularity of the deep neck finish,” said Charlotte Pike, Beatson Clark’s Marketing Manager.
Charlotte added, “Because of the new fees brought in by the Extended Producer Responsibility (EPR) scheme, and with sustainability always foremost in our minds, we’ve taken the opportunity to lightweight these containers.
“We’ve optimised the weight, removing up to 17 grams from each jar, while adding to the height of the overall profile of the container.
Retailers like Marks & Spencer have become well known for their range of own label food products in jars with a deep twist off neck finish.
The deep closures are a hallmark of premium packaging, offering a luxury look that mimics the heavy, substantial feel that consumers associate with higher-priced, quality products.
The Panelled Jar range features wide openings that make products easier for consumers to access, helping to reduce waste and improve overall usability.
With label space at a premium due to growing legal and regulatory requirements, Beatson Clark has lightweighted this popular range while preserving the full label panel, allowing brands to keep their existing artwork without compromise.
For brands seeking an additional premium touch, the new range can be enhanced with spray coatings. Frosted finishes, in particular, remain highly sought after in the premium food industry for their refined, modern look. The frosted effect has been certified by CIRCPACK as 100 percent recyclable, making these lightweight, premium jars an ideal option for brands looking to enhance shelf appeal without compromising on sustainability.