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UK firm“s flat bottles full of promise

A company in northern England is turning old bottles into cash by flattening them and marketing them as giftware.
The Flat Bottle Company Limited, which employs three people in Harrogate, North Yorks…

A company in northern England is turning old bottles into cash by flattening them and marketing them as giftware. The Flat Bottle Company Limited, which employs three people in Harrogate, North Yorkshire, has flattened hundreds of Newcastle Brown Ale bottles to mark the transfer of production of the famous beer to a new site outside Newcastle. The firm has also flattened champagne bottles for newly-married couples wanting a souvenir of their wedding reception. At first, the company turned bottles into glass cheeseboards, some of them for cheese companies, others under the firm“s other arm, The Fat Mouse Cheese Company. The local Black Sheep Brewery near Ripon sells its flattened beer bottles in the visitor centre at the brewery town. The process of turning an empty bottle into a flattened one remains a closely guarded secret, although Sales Manager Mark Head revealed that the process takes five days. The company now attracts export orders from the USA and Singapore. Mr Head said: “We are literally working flat out here. People have realised they can savour memories of life“s important events by having a tactile presentation gift created from an original bottle.”

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