At Luxe Pack Monaco, taking place this week in Monte Carlo, Gerresheimer will be showcasing glass and plastic design concepts for cosmetic products and perfumes.
Once a year, leading packaging experts from around the globe travel to Luxe Pack Monaco to present their concepts for luxury products and brands. Gerresheimer will be showcasing glass and plastic design concepts for cosmetic products and perfumes at stand RC 9 in the Grimaldi Forum from 23 to 25 October.
Gerresheimer has European cosmetic glass and plastic production facilities in Belgium, Germany and Spain and the experts from Momignies, Tettau and Zaragoza will be presenting their innovative product ranges in Monte Carlo.
Gerresheimer’s cosmetics customer base extends from major global cosmetics corporations to small, highly specialized perfume and cosmetic manufacturers, and from big prestige brands to leaders in the masstige market.
The Otto Kern Luxury glass flacon has an unconventional U-shaped design that is distinctive, yet elegantly simple.
Interesting Omega, Ro and Alpha designs in trendy colours are new additions to the Gerresheimer personal care collection.
“Design is an important aspect of any consumer article. And cosmetics manufacturers have stepped up their efforts to establish unique USPs for their products,” said Bernd Stauch, Sales Director, emphasizing the fact that clearly defined consumer groups in the masstige segment are being addressed in a more direct and targeted way than ever before. He also explained that fragrances and cosmetics products aren’t just neutral commodities – they appeal to consumer emotions.
Cosmetics and fragrance packaging concepts therefore incorporate a vast repertoire of design skills and a broad spectrum of technologies. Shapes vary from extravagantly dynamic to extreme, some packaging products have smooth, polished surfaces, while others have perfectly straight edges and almost seamless transitions to the cap. Transparent glass flacons can be feeder coloured, colour sprayed or screen printed in muted or bold colours, relief finished, acid etched to create a misty effect, have a full surface decor created with the sublimation technique or a textile sheath.