Denmark“s Carlsberg and Tuborg breweries are to begin selling beer in plastic bottles. The introduction of the new bottles, developed over three years in partnership with the Swedish packaging produc…
Denmark“s Carlsberg and Tuborg breweries are to begin selling beer in plastic bottles. The introduction of the new bottles, developed over three years in partnership with the Swedish packaging products maker PLM, will mark a major break from Danish beer-drinking tradition which, according to a recent report, has always held the glass bottle dear. The new PEN bottle will hold 38 centilitres as opposed to the glass bottle“s 33 centilitres. It will be only a third of the weight of its glass counterpart. The new bottle is said to preserve the taste of the beer better than other plastic bottles and to provide a shelf life of three months. PLM, a part of Rexam Plc of the UK, will produce the bottles at its plant in Lidkoping, Sweden.