Page 53 - Glass Machinery Plants & Accessories no. 6-2019

ing or engraving. achieved technologically, creat-
The result satisfies ing endless possibilities for add-
everyone in the pro- ing value to brands:
cess and delivers not • colours;
only a significantly • sleeving;
enhanced product • hand application;
appearance, but also • embossing;
a better quality fin- • surface texture transfers.
ished product.
DECORATION
DESIGN Ardagh is also develop-
Glass is one of the ing packaging that continually
most enduringly nat- improves customer experience,
ural and attractive with endless possibilities:
materials. Ardagh • embossing; tinuing to focus on new product
has combined these • screen printing; development in response to cus-
qualities with the • colour coating; tomer needs and demands. At the
skill and experience • powder coating; same time, its Central Technical
of its designers to • thermochromic inks; Services, Operational Excellence
create striking bot- • aromachromic inks; Group & Quality Teams work
tles and jars for a • pressure sensitive labelling; on technical process innovation
range of food and • steam sleeving; to optimise efficiency, improve
beverage brands in • metallic effects; quality and reduce costs.
over 20 colours. • satin etching; Last but not least, Ardagh’s
In recent years, • hand application. Core Innovation Team makes
the demand for good use of market trends and
unique shelf stand- Innovative effects - powder consumer insights to drive new
out has led Ardagh coating ideas, working with Group R&D
to produce ground This latest glass packaging Teams all thr way. Q
breaking glass bot- coating innovation involves the
tle designs, many of application of powder rather than
them winning pres- the traditional method of coating
tigious awards in using wet paints. In this process,
recognition. the powders are electro-statically
charged and then attracted to the
DECORATION surface of the earthed glass
Ardagh is pas- containers. The use
sionate about inno- of powder instead of
vation through glass decoration, paint allows for a wide
dedicating time and energy to range of different visual
researching what really matters and tactile effects includ-
to consumers, and pushing the ing hammered, metal-
boundaries of what can be lised, terracotta, sparkle,
snowflake and acid etch.
In addition to an
enhanced visual and tactile
appeal this process provides
a more robust or durable fin-
ish, and is also safe and sus- ARDAGH
tainable using 100 per cent Technical Center
organic products, with no
VOCs. 2520 Lively Blvd.
Elk Grove Village, IL 60007 - USA
Tel.: +1-847-4384100
Ardagh’s mission
With its Regional Design www.ardaghgroup.com
Centres, Ardagh is con-

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