British Glass: consumers prefer glass for food and drink, says survey

UK consumers say they prefer food and drink to be packaged in glass bottles and jars according to new research from British Glass. The survey of 1,000 adults reveals that an overwhelming 74% of consum…

UK consumers say they prefer food and drink to be packaged in glass bottles and jars according to new research from British Glass. The survey of 1,000 adults reveals that an overwhelming 74% of consumers feel that glass is the most natural form of packaging. Sixty nine percent of consumers associate glass with quality, believing quality products are packaged in glass and 66% believe food and drink tastes better out of glass. An impressive 88% also prefer to see glass bottles on the table rather than plastic. The full results of the survey were: “I believe food and drink tastes better out of glass”: 66% of respondents in agreement with the statement. “I believe glass is more natural than other packaging materials”: 74%. “I believe using glass packaging is better from the environment than other forms of packaging”: 63%. “I prefer to drink out of a glass bottle rather than a plastic one”: 69%. “I believe packaging products in glass suggests quality”: 69%. “I prefer the feel of glass bottles to plastic ones”: 70%. “I prefer to see glass bottles on the table rather than plastic ones”: 76%. “Glass bottles are more attractive than plastic ones”: 81%. In addition 55% of all those asked said they would like to see more products packaged in glass. “These figures demonstrate a clear consumer preference for glass bottles and jars,” said Andrew Hartley director of strategy and communications at British Glass. “As well as preferring the natural benefits of glass, the majority of consumers also believe that glass is high quality, provides the best possible tasting food or drinks and adds to the value of what“s inside the bottle or jar.”