New Visual Media: new energy-efficient window technology shows potential

  Science & technology

A dynamic window technology that promises a high level of energy efficiency at a relatively low cost has been developed by New Visual Media Group. This technology involves a super-thin sheet of polymer film that’s installed inside insulating glazing units (IGUs).

Newvisualmedia
New Visual Media Group’s EPD technology at work: left is a window with the “shade” up, right is the same window with the “shade” down
New Visual Media Group, based in Eatontown, N.J., is pioneering a dynamic window technology that promises a high level of energy efficiency at a relatively low cost.
Elliott Schlam, the principal of the Group, says his firm has come up with a new take on the traditional window shade – a super-thin sheet of polymer film that’s installed inside insulating glazing units (IGUs).
“All of the dynamic window technologies are basically chemically oriented,” Schlam says. “Ours is an actual physical shade that’s coated with ink. The ink can block infrared light, so it’s very, very energy efficient. It’s available in any colour and it offers full privacy, so it has a nice combination of features.”
The shade runs on static electricity, Schlam says, so there’s no motor. When voltage is applied, electrostatic forces cause the shade to roll down. When voltage is removed, it automatically rolls back up.
Schlam, who’s a fellow with the Society for Information Display and an internationally recognized expert in the electronic display industry, says the technology behind the shade was initially developed for large outdoor set-ups such as billboards.
“We came up with a technique to use this very, very thin polymer to make little pixels,” he says. “If you heat-process them, they’ll roll up. Then I became aware that people are making windows bigger and bigger, and they’re covering more of the building. Of course, that has a negative impact on energy. So we said, ‘can we apply this...




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