Channel: Manufacturing technology
Glass bottle manufacturing global scenario

2015-08-20 | Manufacturing technology

Despite a not too positive global economic scenario, glass as a packaging material is not only maintaining its position, but is, in fact, seeing growth. The reasons behind this can be found in the rise in alcoholic drinks in developing markets due to increasing incomes in those areas.

Glass bottle manufacturing global scenario
As the globally leading pack type in alcoholic drinks, retail sales of glass reached almost 200 billion units in 2012. The increase in the use of glass over 2012 amid tight economic conditions largely stems from a rise in alcoholic drinks volume sales in developing markets as growing incomes enabled a higher number of consumers to afford such products.

Beer, wine, cider and others
The beer category largely determines the fortunes of glass packaging within this industry, accounting for a 74 per cent unit volume share. In addition, the relatively low alcohol content of beer compared to other alcoholic beverages and low retail price make it accessible to a wide range of people and suitable for many consumption occasions.
Wine, which accounts for an 11 per cent global share of glass unit volumes in alcoholic drinks, was another healthy category globally in 2012, with non-grape wine dominating volumes and retail sales of sparkling wine in glass increasing by three per cent on the previous year.
Cider/perry is also creating some interesting growth opportunities for glass as an alternative to domestic lager, especially in the UK and South Africa.


Changing markets
Asia Pacific, Latin America and Eastern Europe
Asia Pacific holds the largest regional share of glass volumes in alcoholic drinks, with 33 per cent of global sales in 2012. With rising production and raw material costs, returnable glass bottles continue to hold a competitive advantage in terms of cost efficiency in this region.
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Article taken from Glass Machinery Plants & Accessories bi-monthly magazine (6 issues per year)
Year: 2015 number: 4
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